Ruminations VII (Ideas)

Are any of my ideas as good as the infamous ice cream of wheat?  You decide.

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A new idea in online media: Cthulu.  TV that sucks your brain, literally.

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Write computer virus.  Patent.  Infect.  Sue for infringement.  I call this the Monsanto Strategy.

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There is a delicate art to product naming for a company that markets to both professionals and amateurs.  The higher-end product line needs a serious name; the lower-end line needs a name that emphasizes the “fun and easy!” side of things for casual users while also sounding patronizing and silly enough to be a turnoff to professionals so that, no matter how well the cheaper product works, they’ll gravitate to the more expensive line.  I’m pretty sure this was the thinking behind Wacom’s Bamboo Fun.

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